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TikTok Ads URL Builder

TikTok UTM
Builder

Create tracking URLs with TikTok dynamic macros for Google Analytics. Click any macro to insert it instantly into your UTM fields.

Free
Forever
GA4
Compatible
Live
Preview
Quick Insert →

Create Google Analytics URL

Click any macro in the bar above to insert it into the active field

The full URL of the page you are directing TikTok traffic to.

⚠ Please enter a valid URL starting with https://

e.g. tiktok, tiktok_ads

⚠ UTM Source is required

e.g. paid_social, cpc, video

⚠ UTM Medium is required

Your campaign name — or click + macro to use TikTok's dynamic value.

⚠ UTM Campaign is required

Great for A/B testing creative assets. Use __CID_NAME__ or __ADID_V2_NAME__

Use __PLACEMENT__ to track TikTok vs Pangle placement automatically.

Add TikTok macros directly as custom parameters e.g. ad_id=__AID__&adset=__AID_NAME__

Your Generated TikTok Tracking URL

Live URL Preview

Your URL will appear here as you type...

Active field: Click a field to focus it, then click a macro above to insert.

TikTok Macros

Click a row to insert the macro into your active field.

Macro Expands To
__CAMPAIGN_NAME__ Name of the Campaign
__CAMPAIGN_ID__ Campaign ID
__AID_NAME__ Name of the Ad Group
__AID__ Ad Group ID
__ADID_V2_NAME__ Smart+ Ad name (bundle of creative assets)
__ADID_V2__ Smart+ Ad ID
__CID_NAME__ Name of the Creative
__CID__ Creative ID
__PLACEMENT__ TikTok / TikTok Pangle

Quick Templates

TikTok UTM Tips

  • TikTok macros auto-replace with real values at click-time
  • Use __CAMPAIGN_NAME__ in utm_campaign for auto-naming
  • __PLACEMENT__ distinguishes TikTok from Pangle traffic
  • Combine static + macro values: sale___CID__
  • Use lowercase for static values — macros keep their format
  • Paste the URL directly in TikTok Ads Manager destination URL field

Don't Pollute Your Data

After building UTM URLs, block your own visits so they don't inflate your TikTok campaign data.

Install Free Extension →

Why Use UTM Parameters with TikTok Ads?

TikTok's own dashboard shows ad metrics — but UTMs let you see conversions, revenue, and behaviour in Google Analytics side-by-side.

Dynamic Macro Tracking

TikTok replaces macros like __CAMPAIGN_NAME__ with real values at click-time — giving you granular GA4 data per campaign, ad group, and creative.

Cross-Platform Attribution

See how TikTok traffic behaves compared to Facebook, Google, and email — all in one place. Make smarter budget allocation decisions with real data.

Optimize ROAS

Identify which TikTok creatives, ad groups, and placements generate real revenue — not just clicks. Cut waste and scale what works.

✓ Macro inserted!